World streaming service Netflix stated Wednesday that greater than 25 Korean-language works, together with 5 unique movies, shall be launched in 2022, anticipated to gas the stellar drive led by the worldwide sensation “Squid Sport” final 12 months.
“In a bid to proceed the profitable Korean storytelling, Netflix will launch greater than 25 Korean contents this 12 months,” Netflix stated in an announcement. “We’ll present Netflix-exclusive inventive tales and prime quality that meets viewers’ demand.”
Final 12 months, Netflix supplied 20 Korean-language exhibits, together with the survival drama “Squid Sport,” the fantasy horror “Hellbound” and the sci-fi thriller “The Silent Sea,” all of which topped the corporate’s official weekly viewership chart for non-English TV exhibits.
Specifically, “Squid Sport” made historical past to turn into essentially the most profitable Netflix present in historical past. It was considered for greater than 1.65 billion hours within the first 4 weeks after its launch on Sept. 17.
This mixed picture supplied by Netflix exhibits the streamer’s 2022 lineup. (PHOTO NOT FOR SALE) (Yonhap)
“Final 12 months, it was important that Netflix joined fingers with Korean creators to open the brand new period for Korean-made exhibits which might be loved globally,” stated the streamer, which has launched some 130 Korean exhibits and invested greater than 1 trillion gained (US$839.3 million) in South Korea since its entry in 2016.
“The partnership helped South Korean exhibits settle on the middle of the worldwide business pattern.”
It stated demand for Korean content material rose sharply in 2021 as Netflix subscribers spent six occasions extra time watching Korean exhibits on the finish of final 12 months than the previous two years.
“Squid Sport” noticed about 95 % of its whole streaming hours come from overseas nations together with the US, Brazil and France.
Netflix stated the profitable 12 months has boosted Korea’s worldwide popularity as a content material hub and led to extra confidence in competitors towards its international rivals, like Apple TV+ and Disney+, who launched their Korean enterprise in November.
“Korean content material has turn into so essential for Netflix, and plenty of international streamers are additionally conscious of the actual fact,” Don Kang, the corporate’s vp of Korean content material, stated in a web based press convention.
“Netflix has its competitiveness. We’ve labored with Korean creators and constructed up partnership for six years,” he stated. “And Netflix Korea has many veteran Korean officers who’re consultants within the native content material business. We’re good at working with Korean creators.”
Amongst its 25 Korean-language slates for 2022, the dystopian zombie sequence “All Of Us Are Lifeless” would be the first to make its international premier on Jan. 28. Tailored from the longtime common webtoon “Now at Our Faculty,” the present is ready in a highschool the place a zombie virus outbreaks.
The crime thriller “Juvenile Justice,” starring Kim Hye-soo and Lee Sung-min, and the fantasy “The Sound of Magic” with Ji Chang-wook in a starring function, will come subsequent.
“Cash Heist: Korea – Joint Financial Space,” a Korean adaptation of the hit Spanish sequence “Cash Heist” can be on the checklist.
Furthermore, Netflix, which has not produced movies in South Korea since its entry, stated there are 5 unique movies on its 2022 timetable. Its 2017 unique movie, Bong Joon-ho’s journey “Okja,” was produced in the US.
The 5 are the romance “Ethical Sense,” the motion movie “Carter,” the motion blockbuster “Seoul Vibe,” the sci-fi movie “Jung-E” and the romance “twentieth Century Lady.”
Kang, the Netflix official, stated this 12 months’s program consists of TV sequence and films that includes a extra numerous vary of genres than the earlier years.
Netflix has targeted extra on horror, thriller or motion titles in South Korea, because the nation is legendary for these style exhibits, just like the zombie thriller “Kingdom” and the fantasy horror “Hellbound.”
“I do know lots of our originals had been match into these particular genres,” he stated. “However we now have new titles in varied genres starting from romance to drama, like ‘Ethical Sense.’”
He additionally stated his firm is in talks with native theaters to display screen its unique movies as a part of its technique to offer its content material in varied codecs.
Final 12 months, seven Netflix movies launched by way of the streaming platform with out a theatrical run, together with “Time to Hunt,” “The Name” and “Area Sweepers,” had been proven in theaters of CJ CGV, South Korea’s largest multiplex chain.